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We help companies transform multi-structured Data to Insights to Decisions

  • An E-tailer providing a Personalized shopping experience…
  • An Insurance carrier detecting Fraud before a Claim is paid out…
  • An Ad tech vendor targeting Contextual ads in Social Media…
  • An Online Education institution providing Adaptive learning to its students…

We empower all this and more through our Big Data Science Platform. By harnessing the power of Big Data, Text Analytics, Machine Learning, and Predictive Science, we solve  high impact Business and Social problems for strategic and competitive advantage.

We make passive data come to life!




Big Data Science Services

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  • Cloud based Big Data,Text Analytics, & Predictive Science stack
  • Off-the-shelf Predictive models for Retail, Education, and Insurance
  • Sql & NoSql hybrid architecture.
  • Social & Enterprise Data Connectors for unified analytics
  • Bespoke Big Data Science development

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Featured Case Study

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Presented at 12th Annual Text Analytics Summit, Dec 2013, San Francisco, CA.
Leveraging the right platforms, tools & skills to harness All the Data is key to being a successful Data-driven Enterprise!

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Voice of the customer

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  • Brand/Product perception & sentiments
  • Measure Social CSAT
  • Identify Promoters & Detractors
  • Intent analysis
  • Speed up Product Innovation
  • Integrated VoC analytics – Social Media, Email, Call Center, Surveys, and Polls

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Blog
Brands and Advertisers are rapidly adopting social media to promote and evangelize their products and services. This is typically done through a combination of targeted social ads and celebrities endorsements through their social channels. However, a new trend that is fast emerging is to identify brand ambassadors at the grass roots level and use them to promote products and services within their social circles.

Though this technique is cost-effective and highly targeted, the challenge is to identify key influencers on specific topics from social media through a reliable and transparent.

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